Every August, the city of Cagayan de Oro organizes the Higalaay Festival. In other words, a “Friendship Festival” (the Cebuano word “higala” refers to “friend”). The host city itself is named "The City of Golden Friendship" thanks to its friendly and hospitable townspeople. Initially, the festival was supposed to honor St. Augustine, who is the patron saint of the city. Nowadays, the festival is extended to the entire month packed with numerous events, attractions and surprises.
For example, those who are interested in the local cuisine will appreciate the Kumbira Culinary Show which is actually the longest running annual culinary show and festival in the Philippines. Also, there are several active events such as the annual Horse Show, the Kagayan Marathon, and the Higalas Float Parade.
Of course, the main attraction is the Cagayan de Oro Carnival Parade which is a colorful street dancing competition. Music, dancing, and fireworks—all this is organized to celebrate friendship as the brightest relationship possible among people.