There are lots of festivals dedicated to ume blossoms. Its gorgeous pinkish flowers attract a lot of attention at different shrines and temples across Japan. In the Tokyo area ume start to bloom as soon as the beginning of February, while in Kairakuen park (Ibaraki prefecture) it doesn't appear until late February. Coming around mid-February is your best chance to appreciate these beautiful flowers. The bloom also kicks off Hanami season as with its appearance comes the spirit of spring.