On December 7th, Milan celebrates its patron saint at the St. Ambrose Milan Christmas Fair, which is named Oh Bej! Oh Bej! (roughly meaning So Nice! So Nice!) also known as Fiera di Sant'Ambrogio. It is one of the most anticipated events for locals and visitors alike.
During the fair, you can find typical Christmas winter delicacies, sweets, cookies, crafts stalls with Christmas decorations, souvenirs, antiques, toys and many other cool things. You can also attend a special church service in the oldest church in Milan. During this time, the streets of Milan are full of people, great atmosphere, traditional food, and warm tasty drinks.
As mentioned before, Oh Bej! Oh Bej! Fair is a part of St. Ambrose feast celebrated on December 7th, but the fair usually runs for a few more days before and/or after the feast.