For Sami, the people who live in Northern Lapland, reindeer means life itself
Your next favourite hours! This magical occurance is unique for Nordic countries
Sweden is a great destination for hiking with tons of variety
Gotland is so proud of their sheep that it is featured on the flag! Moreover, these sheep are unique and insanely cute
Many of us dreamed when we were kids to live in a perfect treehouse. Now we have our chance
Sweden is a paradise for paddling, especially its West Coast!
Build your own timber raft and sail the Klaralven river like Tom Sawyer and Hucklebery Fin!
Sweden is famous for its sustainable outlook so biking here is elevated to a new level!
Sweden is famous for its organic honey
Join the cycle of high prestige! Prove that you are tough enough to make it
Lapland is not only home to Santa Clause but also to beautiful flowers
Sweden's 190 km Blue Ribbon attracts around two million tourists yearly
Climb aboard a spaceship and meditate among the trees
Have you ever dreamed of making these wonderful summer days longer? Here is your chance!
Summer is a perfect time for this exciting sport
Don't be surprised if you see vans full of highschool kids waving and shouting to you
Dive the Swedish Baltic Sea and discover all 10,000 shipwrecks at the bottom!
Swedes adore skiing! No matter where you go—to the mountains up north or the city—you will simply love it!
Rent a boat and see Sweden from the water
Golf has become one of the most popular sports in Sweden recently. In summer, you can play it even during the night!
With more than 100,000 lakes and 200 km of rivers, fishing in Sweden is a dream come true!
Nordic Lights are natural phenomena that create magical sights and emotions for anyone around
Experience one of the most famous adventures of Lapland!
Skåne is Sweden's southern region which boasts endless yellow fields among typical red houses
The oldest known tree in Europe at 9,550 years looks after the harsh tundra and glaciers of Scandinavia
Gotland's roses bloom even in late November. The perfect destination for those who want to be enchanted in the middle of a gloomy season
Lund is one of the most intense student towns of Sweden. Every four years its intensity and level of fun rise well above the maximum!
The night when winter officially ends is celebrated with a champagne breakfast and huge bonfire in Uppsala and Lund
The city of Malmo is tired of the traditional well known Christmas decorations. It has thought of something completely new!
Enjoy a jolly time eating crayfish with a chef's hat on!
Every country has its own weird food and Sweden is no exception
Northern of Sweden has all that it takes to have a fantastic ice climbing experience!
The most unusual "flowers" that "bloom" only in winter
Witness over 100,000 birds pass Falstebro on their way south!
A typical Christmas dish made of fermented herring with sugar and onions
Originating from pagan times, this holiday is a celebration of everything summerly and Swedish
The hotel is rebuilt every year, offering a unique experience every time you visit!
The first week of February is all about fatty treats!
A day of many picnics and joyful partying
A wild mix of hockey and football is one of Sweden's favorite sports
Follow the old Viking route on skates together with a crowd of enthusiasts like yourself
One of the biggest music festivals in Sweden
One of the most spectacular seasonal roads will give you a little shiver on your back
With Lucia approaching, safran is all around! Enjoy!
The obsession with Christmas starts with these delicious cookies!
A typical Swedish bun is also a symbol of winter and perhaps the best way to survive during the dark days
This is one of the few cases when something bad is so bad that it becomes cool
This day is one of the celebrations that lights up the gloomy winter season
Eat what you catch!
Sweden has its own Christmas coke!
St Martin is a day of geese! People gather for huge festive meals and eat special food!
The rich variety of topographies of the Lulea archipelago attracts many different kinds of birds to Northern Scandinavia
Swedish mulled wine with raisins, cinammon, and almonds!
Sweden has its own Easter coke!
Easter in Sweden is full of traditions connected to the celebrations of spring, nature awakening, and family reunions—but with a twist!
Lussekatt buns are typical saffron treats served on St. Lucia Day