The flowering Valley of Roses is one of the most beautiful things in Bulgaria. This spot near the town of Kazanlak is the world's largest supplier of rose oil. Roses start to bloom in mid-May and continue straight to mid-June. For the cultivation of this divine flower, the climate and the weather conditions of this region are most favorable.
At the beginning of June, there are many holidays in the valley dedicated to this flower. Women in national costumes sing songs and collect roses in baskets. Then, from these petals, they make fragrant rose oil and perfume. They also make jam, wine, and rakia.